About Blooming Elegance

Founded by Wanjiku Maina, a trailblazing nail technician, trainer, and entrepreneur, Blooming Elegance is more than a nail studio — it’s a space where beauty meets innovation, community, and expertise. As the Director of Blooming Elegance Nail Store and Spa and Colors and Life Ltd., Wanjiku brings passion, professionalism, and international experience to the forefront of the nail industry in Kenya.

With certifications from VBeauty Pure in California, USA, Wanjiku is the first Kenyan to be internationally trained by one of the world’s most respected nail brands. She has introduced Kenya’s first-ever Nail Masterclasses and Book Club for Nail Professionals, reshaping the landscape of nail education and empowerment in the country.

At Blooming Elegance, we don’t just do nails — we build careers. We offer:

• Professional Nail Services
• Hands-on Masterclasses for Nail Technicians
• Top-tier Nail Products and Supplies (CND, Gelish, Kiara Sky, Valentino, IBD, and more)

Our ultimate goal is to champion Nail Health Awareness, grow a community of skilled nail professionals, and partner with international brands to bring world-class nail education to Kenya.

Our Philosophy

We believe that beauty is powerful, but conscious beauty is transformational. Every aspect of Blooming Elegance is shaped by values that prioritize people, planet, and purpose.

🌿 Green Beauty
All cosmetic formulas we use are organic. The majority of ingredients are natural, prioritizing skin and nail health.

🐾 Cruelty-Free
Our commitment to ethical beauty means that none of our products are tested on animals — ever.

🎯 Professional Care
We use only professional-grade products, ensuring quality, safety, and proven results for every service.

🧪 Non-Toxic Formula
Our polishes and treatments are non-toxic and safe. Your health and our technicians’ well-being are non-negotiable.

🌟 Personalized Experience
Every guest is unique. Our services are tailored to ensure your visit is not just a treatment but a truly exceptional experience.

💖 We Love What We Do
Our team is passionate about what they do — and it shows. You’ll always feel the difference at Blooming Elegance.

Our Mission

Our mission is to consistently bring you the latest products and ideas by keeping up with the current trends and constantly educating ourselves about the best practices.

Our Vision

Our business is built on strong relationships. We want to know our clients and what’s important to them.

Our Values

🎨 Creative
We embrace artistry and creativity in everything we do, from nail design to client experience. Our space is a canvas for self-expression.

♻️ Sustainability
We’re conscious about our footprint — from our choice of products to packaging and day-to-day practices. Sustainable beauty is the future.

Wanjiku Maina – CEO